APA-viite (7. p.)

Ramesh Kumar, S. (2017). Consumer Behaviour: The Indian Context (Concepts and Cases) (2nd ed.). Pearson Education India Pvt. Ltd.

Chicago-viite (17. p.)

Ramesh Kumar, S. Consumer Behaviour: The Indian Context (Concepts and Cases). 2nd ed. New Delhi: Pearson Education India Pvt. Ltd, 2017.

MLA-viite (9. p.)

Ramesh Kumar, S. Consumer Behaviour: The Indian Context (Concepts and Cases). 2nd ed. Pearson Education India Pvt. Ltd, 2017.