Customer Relationship Management

"Customer Relationship Management' examines the entire scope of this subject including strategy, organisation, marketing and information technology. It blends together theory and practice to achieve a thorough discussion of CRM, thus helping the reader to answer questions such as 'Wha...

Description complète

Enregistré dans:
Détails bibliographiques
Auteur principal: Peelen, Ed
Format: Livre
Langue:anglais
Publié: New Delhi Pearson Education India Pvt. Ltd. 2018
Sujets:
Tags: Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!

MARC

LEADER 00000nam a22000007a 4500
008 190810b xxu||||| |||| 00| 0 eng d
952 |0 0  |1 0  |2 ddc  |4 0  |6 658_812000000000000_PEE  |7 0  |9 8856  |a 50008178  |b 50008178  |d 2019-03-14  |e The Book Syndicate Hyderabad   |g 559.00  |l 3  |o 658.812 PEE  |p J3405  |r 2022-07-06 00:00:00  |s 2022-06-13  |w 2019-08-10  |y BK 
952 |0 0  |1 0  |2 ddc  |4 0  |6 658_812000000000000_PEE  |7 0  |9 11119  |a 50008178  |b 50008178  |d 2020-01-17  |e The Book Syndicate Hyderabad   |g 559.00  |l 3  |m 1  |o 658.812 PEE  |p J4373  |r 2022-08-30 00:00:00  |s 2022-07-19  |w 2020-02-27  |y BK 
952 |0 0  |1 0  |2 ddc  |4 0  |6 658_812000000000000_PEE  |7 0  |9 11120  |a 50008178  |b 50008178  |d 2020-01-17  |e The Book Syndicate Hyderabad   |g 559.00  |l 2  |o 658.812 PEE  |p J4374  |r 2022-12-15 00:00:00  |s 2021-12-28  |w 2020-02-27  |y BK 
952 |0 0  |1 0  |2 ddc  |4 0  |6 658_812000000000000_PEE  |7 0  |9 11121  |a 50008178  |b 50008178  |d 2020-01-17  |e The Book Syndicate Hyderabad   |g 559.00  |l 3  |o 658.812 PEE  |p J4375  |r 2022-08-27 00:00:00  |s 2022-08-24  |w 2020-02-27  |y BK 
999 |c 5419  |d 5419 
020 |a 9788131725405 
082 |a 658.812  |b PEE 
100 |a Peelen, Ed  |9 4020 
245 |a Customer Relationship Management 
260 |a New Delhi  |b Pearson Education India Pvt. Ltd.   |c 2018 
300 |a xvi, 433 p.  
520 |a "Customer Relationship Management' examines the entire scope of this subject including strategy, organisation, marketing and information technology. It blends together theory and practice to achieve a thorough discussion of CRM, thus helping the reader to answer questions such as 'What should our business strategy be?" 
650 |a Customer Relations - Management  |9 606