HBR's 10 Must Reads On Strategic Marketing
Increase your marketing impact and deliver competitive advantage. These definitive Harvard Business Review articles will help you build relationships with profitable customers, distinguish your offerings from others, and coordinate fruitfully with your partners in sales.
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| Autor principal: | |
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| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
Boston, Massachusetts
Harvard Business Review Press
2013
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| Col·lecció: | HBR's 10 Must Reads Series
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