Bullseyes and Blunders: lessons from100 Cases in Pharmaceutical Marketing

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Bibliographic Details
Main Author: Chaganti, Subba Rao
Format: Book
Language:English
Published: Hyderabad PharmaMed Press An Imprint of Pharma Book Syndicate 2019
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100 |a Chaganti, Subba Rao  |9 4599 
245 |a Bullseyes and Blunders: lessons from100 Cases in Pharmaceutical Marketing 
260 |a Hyderabad  |b PharmaMed Press An Imprint of Pharma Book Syndicate   |c 2019 
300 |a xxiv, 595 p.  
650 |a Marketing - Management  |9 4600 
650 |a Industrial Management  |9 4601