Getting Started with Business Analytics: Insightful Decision-Making

" ... Provides an integrated framework of data mining in business analytics. It explores the contents, capabilities, and applications of business analytics without assuming any prior knowledge or technical skills"

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Bibliografiska uppgifter
Huvudupphovsman: Hardoon, David Roi
Övriga upphovsmän: Shmueli, Galit
Materialtyp: Bok
Språk:engelska
Publicerad: Boca Raton, FL CRC Press An Imprint of Taylor & Francis Group 2014
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Beskrivning
Sammanfattning:" ... Provides an integrated framework of data mining in business analytics. It explores the contents, capabilities, and applications of business analytics without assuming any prior knowledge or technical skills"
Fysisk beskrivning:xiv, 176 p.
ISBN:9781439896532