Kumar, V. (2008). Managing Customers for Profit: Strategies to Increase Profits and Build Loyalty. Pearson Education India Pvt. Ltd.
Style de citation Chicago (17e éd.)Kumar, V. Managing Customers for Profit: Strategies to Increase Profits and Build Loyalty. New Delhi: Pearson Education India Pvt. Ltd, 2008.
Style de citation MLA (9e éd.)Kumar, V. Managing Customers for Profit: Strategies to Increase Profits and Build Loyalty. Pearson Education India Pvt. Ltd, 2008.
Attention : ces citations peuvent ne pas être correctes à 100%.