The Lords of Strategy: The Secret Intellectual History of the New Corporate World

Journalist and editor Walter Kiechel recounts the birth and evolution of strategy, arguably the most influential business paradigm of the past half century and the trials and triumphs of the disruptors who invented it.

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Détails bibliographiques
Auteur principal: Kiechel, Walter
Format: Livre
Langue:anglais
Publié: Boston, Massachusetts Harvard Business Press 2010
Sujets:
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245 |a The Lords of Strategy: The Secret Intellectual History of the New Corporate World 
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520 |a Journalist and editor Walter Kiechel recounts the birth and evolution of strategy, arguably the most influential business paradigm of the past half century and the trials and triumphs of the disruptors who invented it. 
650 |a Strategic Planning  |9 21