Social Marketing in India
A title that is structured around the ten-step marketing planning process that trains and encourages those in positions responsible for influencing public behaviors to undertake a systematic and comprehensive approach to behaviour change rather than jumping to the stage of producing just ads or dist...
में बचाया:
मुख्य लेखक: | |
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अन्य लेखक: | |
स्वरूप: | पुस्तक |
भाषा: | अंग्रेज़ी |
प्रकाशित: |
New Delhi
SAGE Publications India Pvt. Ltd.
2013
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विषय: | |
टैग: |
टैग जोड़ें
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
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सारांश: | A title that is structured around the ten-step marketing planning process that trains and encourages those in positions responsible for influencing public behaviors to undertake a systematic and comprehensive approach to behaviour change rather than jumping to the stage of producing just ads or distributing condoms. |
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भौतिक वर्णन: | xiii, 424 p. |
आईएसबीएन: | 9788132113577 |