Social Marketing in India

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A title that is structured around the ten-step marketing planning process that trains and encourages those in positions responsible for influencing public behaviors to undertake a systematic and comprehensive approach to behaviour change rather than jumping to the stage of producing just ads or dist...

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Bibliografski detalji
Glavni autor:	Deshpande, Sameer
Daljnji autori:	Lee, Nancy
Format:	Knjiga
Jezik:	engleski
Izdano:	New Delhi SAGE Publications India Pvt. Ltd. 2013
Teme:	Social Marketing
Oznake:	Dodaj oznaku Bez oznaka, Budi prvi tko označuje ovaj zapis!

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