The SAGE Encyclopedia of Corporate Reputation

Explores the field of corporate reputation in the format of an encyclopedic reference. This book comprehensively overviews concepts and techniques for identifying, building, measuring, monitoring, evaluating, maintaining, valuing, living up to and/or changing corporate reputations.

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Dades bibliogràfiques
Altres autors: Carroll, Craig E.
Format: Llibre
Idioma:anglès
Publicat: California SAGE Publications, Inc. 2016
Matèries:
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300 |a xv, 499 - 1002 p.  
490 |v Vol. II O to Z Index  
520 |a Explores the field of corporate reputation in the format of an encyclopedic reference. This book comprehensively overviews concepts and techniques for identifying, building, measuring, monitoring, evaluating, maintaining, valuing, living up to and/or changing corporate reputations. 
650 |a Corporate Culture   |9 8647 
650 |a Business Ethics   |9 8648 
650 |a Social Responsibility of Business 
700 |a Carroll, Craig E.  |9 4482 
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