The SAGE Encyclopedia of Corporate Reputation

Explores the field of corporate reputation in the format of an encyclopedic reference. This book comprehensively overviews concepts and techniques for identifying, building, measuring, monitoring, evaluating, maintaining, valuing, living up to and/or changing corporate reputations.

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Bibliografski detalji
Daljnji autori: Carroll, Craig E.
Format: Knjiga
Jezik:engleski
Izdano: California SAGE Publications, Inc. 2016
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The SAGE Encyclopedia of Corporate Reputation

Izdano 2016
Knjiga