The SAGE Encyclopedia of Corporate Reputation

Explores the field of corporate reputation in the format of an encyclopedic reference. This book comprehensively overviews concepts and techniques for identifying, building, measuring, monitoring, evaluating, maintaining, valuing, living up to and/or changing corporate reputations.

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其他作者: Carroll, Craig E.
格式: 图书
语言:英语
出版: California SAGE Publications, Inc. 2016
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NMIMS Hyderabad -

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索引号: 174.4 THE
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