APA-referens (7:e uppl.)

De Chernatony, L., McDonald, M., & Wallace, E. (2012). Creating Powerful Brands. Routeldge An Imprint of Taylor & Francis Group.

Chicago-referens (17:e uppl.)

De Chernatony, Leslie, Malcolm McDonald, och Elaine Wallace. Creating Powerful Brands. New York: Routeldge An Imprint of Taylor & Francis Group, 2012.

MLA-referens (9:e uppl.)

De Chernatony, Leslie, et al. Creating Powerful Brands. Routeldge An Imprint of Taylor & Francis Group, 2012.