APA (7th ed.) Citation

Aaker, D. A., Kumar, V., Leone, R. P., Day, G. S., & Adapted by Das, G. (2019). Marketing Research. Wiley India Pvt. Ltd.

Chicago Style (17th ed.) Citation

Aaker, David A., V. Kumar, Robert P. Leone, George S. Day, and Gopal Adapted by Das. Marketing Research. New Delhi: Wiley India Pvt. Ltd, 2019.

MLA (9th ed.) Citation

Aaker, David A., et al. Marketing Research. Wiley India Pvt. Ltd, 2019.