Dyche, J. (2011). The CRM Handbook: A Business Guide to Customer Relationship Management. Pearson India Education Pvt. Ltd.
Citação norma ChicagoDyche, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. New Delhi: Pearson India Education Pvt. Ltd, 2011.
Citação norma MLADyche, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. Pearson India Education Pvt. Ltd, 2011.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.