Jain, S. C. (2008). Marketing Strategy: Planning, Implementation and Control. Cengage Learning India Pvt. Ltd.
Cita Chicago Style (17a ed.)Jain, Subhash C. Marketing Strategy: Planning, Implementation and Control. New Delhi: Cengage Learning India Pvt. Ltd, 2008.
Cita MLA (9a ed.)Jain, Subhash C. Marketing Strategy: Planning, Implementation and Control. Cengage Learning India Pvt. Ltd, 2008.
Precaución: Estas citas no son 100% exactas.