Strategic Management: Text and Cases

Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offe...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Dess, Gregory G.
Weitere Verfasser: Lumpkin, G. T., Eisner, Alan B.
Format: Buch
Sprache:Englisch
Veröffentlicht: Chennai McGraw Hill Education (India) Pvt. Ltd. 2018
Ausgabe:8th ed.
Schlagworte:
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Beschreibung
Zusammenfassung:Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offers financial data and videos to match each case.
Beschreibung:Indian Edition
Beschreibung:xxxviii, 778 p.
ISBN:9789353163532