Strategic Management: Text and Cases
Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offe...
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| Auteur principal: | |
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| Autres auteurs: | , |
| Format: | Livre |
| Langue: | anglais |
| Publié: |
Chennai
McGraw Hill Education (India) Pvt. Ltd.
2018
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| Édition: | 8th ed. |
| Sujets: | |
| Tags: |
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| Résumé: | Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offers financial data and videos to match each case. |
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| Description: | Indian Edition |
| Description matérielle: | xxxviii, 778 p. |
| ISBN: | 9789353163532 |