Strategic Management: Text and Cases
Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offe...
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| Autor principal: | |
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| Outros Autores: | , |
| Formato: | Livro |
| Idioma: | inglês |
| Publicado em: |
Chennai
McGraw Hill Education (India) Pvt. Ltd.
2018
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| Edição: | 8th ed. |
| Assuntos: | |
| Tags: |
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| Resumo: | Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offers financial data and videos to match each case. |
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| Descrição do item: | Indian Edition |
| Descrição Física: | xxxviii, 778 p. |
| ISBN: | 9789353163532 |