Strategic Management: Text and Cases
Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offe...
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Автор: | |
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Інші автори: | , |
Формат: | Книга |
Мова: | Англійська |
Опубліковано: |
Chennai
McGraw Hill Education (India) Pvt. Ltd.
2018
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Редагування: | 8th ed. |
Предмети: | |
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Резюме: | Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offers financial data and videos to match each case. |
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Опис примірника: | Indian Edition |
Фізичний опис: | xxxviii, 778 p. |
ISBN: | 9789353163532 |