Strategic Management of Technological Innovation
This book approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.
Shranjeno v:
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| Drugi avtorji: | |
| Format: | Knjiga |
| Jezik: | angleščina |
| Izdano: |
Chennai
McGraw Hill Education (India) Pvt. Ltd.
2020
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| Izdaja: | 6th ed. |
| Teme: | |
| Oznake: |
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| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_575000000000000_SCH |7 0 |9 11293 |a 50008178 |b 50008178 |d 2020-01-23 |e McGraw Hill Education (India) Pvt. Ltd. |g 625.00 |l 0 |o 658.575 SCH |p J4547 |r 2020-03-07 00:00:00 |w 2020-03-07 |y BK | ||
| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_575000000000000_SCH |7 0 |9 11294 |a 50008178 |b 50008178 |d 2020-01-23 |e McGraw Hill Education (India) Pvt. Ltd. |g 625.00 |l 0 |o 658.575 SCH |p J4548 |r 2020-03-07 00:00:00 |w 2020-03-07 |y BK | ||
| 999 | |c 6309 |d 6309 | ||
| 020 | |a 9789353168315 | ||
| 082 | |a 658.575 |b SCH | ||
| 100 | |a Schilling, Melissa A. |9 6633 | ||
| 245 | |a Strategic Management of Technological Innovation | ||
| 250 | |a 6th ed. | ||
| 260 | |a Chennai |b McGraw Hill Education (India) Pvt. Ltd. |c 2020 | ||
| 300 | |a xxi, 365 p. | ||
| 520 | |a This book approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation. | ||
| 650 | |a Technological Innovations - Management |9 6634 | ||
| 650 | |a New Products - Management |9 518 | ||
| 700 | |a Shankar, Ravi |9 6635 | ||