Strategic Management of Technological Innovation
This book approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.
Wedi'i Gadw mewn:
Prif Awdur: | Schilling, Melissa A. |
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Awduron Eraill: | Shankar, Ravi |
Fformat: | Llyfr |
Iaith: | Saesneg |
Cyhoeddwyd: |
Chennai
McGraw Hill Education (India) Pvt. Ltd.
2020
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Rhifyn: | 6th ed. |
Pynciau: | |
Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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Eitemau Tebyg
-
Strategic Management of Technology and Innovation
gan: Burgelman, Robert A.
Cyhoeddwyd: (2017) -
The Power of Little Ideas: A Low-Risk, High-Reward Approach to Innovation
gan: Robertson, David
Cyhoeddwyd: (2017) -
Strategic Management of Technological Innovation
gan: Schilling, Melissa A
Cyhoeddwyd: (2008) -
New Product Planning
gan: Kahn, Kenneth B.
Cyhoeddwyd: (2001) -
The Management of Technology and Innovation
gan: White, Margaret A.
Cyhoeddwyd: (2007)