Strategic Management: Planning for Domestic and Global Competition

Offers contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field. This title has emphasis on planning for domestic and global competition in a global economy that is integral to strategic decision in even the sma...

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Hlavní autor: Pearce, John A.
Další autoři: Robinson, Richard B., Mital, Amita
Médium: Kniha
Jazyk:angličtina
Vydáno: CHennai McGraw Hill Education (India) Pvt. Ltd. 2019
Vydání:14th ed.
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Shrnutí:Offers contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field. This title has emphasis on planning for domestic and global competition in a global economy that is integral to strategic decision in even the smallest business or organisation on Main Street.
Popis jednotky:Special Indian Edition - SIE
Fyzický popis:xxv, 829 p.
ISBN:9789353162931