Saxena, R. (2020). Marketing Management (6th ed.). McGraw Hill Education (India) Pvt. Ltd.
Cita Chicago Style (17a ed.)Saxena, Rajan. Marketing Management. 6th ed. Chennai: McGraw Hill Education (India) Pvt. Ltd, 2020.
Cita MLA (9a ed.)Saxena, Rajan. Marketing Management. 6th ed. McGraw Hill Education (India) Pvt. Ltd, 2020.
Precaución: Estas citas no son 100% exactas.