Introducing Communication Theory: Analysis and Application

Focuses on the links between theory and everyday experiences. This book presents the concept of theory and help students become insightful, critical thinkers. It includes SmartBook, an adaptive reading and study experience which guides students to master, recall, and apply key concepts while providi...

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Bibliographic Details
Main Author: West, Richard
Other Authors: Turner, Lynn H.
Format: Book
Language:English
Published: Chennai McGraw Hill Education (India) Pvt. Ltd. 2018
Edition:6th ed.
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100 |a West, Richard  |9 6704 
245 |a Introducing Communication Theory: Analysis and Application  
250 |a 6th ed.  
260 |a Chennai  |b McGraw Hill Education (India) Pvt. Ltd.  |c 2018 
300 |a xxx, 610 p.  
520 |a Focuses on the links between theory and everyday experiences. This book presents the concept of theory and help students become insightful, critical thinkers. It includes SmartBook, an adaptive reading and study experience which guides students to master, recall, and apply key concepts while providing automatically-graded assessments. 
650 |a Communication   |9 6705 
650 |a Information Theory  |9 6706 
700 |a Turner, Lynn H.  |9 6707