Conducting Focus Groups: For Business and Management Students
In Conducting Focus Groups, Caroline J. Oates and Panayiota J. Alevizou explain what is involved in conducting focus groups, outlining their main features, use in research, their design and the kind of rich, qualitative data they facilitate. A step-by-step guides using practical examples show how yo...
Na minha lista:
| Autor principal: | |
|---|---|
| Outros Autores: | |
| Formato: | Livro |
| Idioma: | inglês |
| Publicado em: |
London
SAGE Publications Ltd.
2018
|
| Colecção: | Mastering Business Research Methods
|
| Assuntos: | |
| Tags: |
Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
|