Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N Sheth
A volume of essays on advances in marketing from leading global marketing scholars.
Sparad:
| Övriga upphovsmän: | , |
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| Materialtyp: | Bok |
| Språk: | engelska |
| Publicerad: |
New Delhi
SAGE Publications India Pvt. Ltd.
2019
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| Sammanfattning: | A volume of essays on advances in marketing from leading global marketing scholars. |
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| Beskrivning: | Foreword by Kotler, Philip |
| Fysisk beskrivning: | xxxix, 650 p. |
| ISBN: | 9789352809585 |