Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N Sheth
A volume of essays on advances in marketing from leading global marketing scholars.
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| Médium: | Kniha |
| Jazyk: | angličtina |
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New Delhi
SAGE Publications India Pvt. Ltd.
2019
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| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_HAN |7 0 |9 11506 |a 50008178 |b 50008178 |d 2020-02-13 |e The Book Syndicate Hyderabad |g 1925.00 |l 0 |o 658.8 HAN |p J4757 |r 2020-03-18 00:00:00 |w 2020-03-18 |y BK | ||
| 999 | |c 6403 |d 6403 | ||
| 020 | |a 9789352809585 | ||
| 082 | |a 658.8 |b HAN | ||
| 245 | |a Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N Sheth | ||
| 260 | |a New Delhi |b SAGE Publications India Pvt. Ltd. |c 2019 | ||
| 300 | |a xxxix, 650 p. | ||
| 500 | |a Foreword by Kotler, Philip | ||
| 520 | |a A volume of essays on advances in marketing from leading global marketing scholars. | ||
| 650 | |a Marketing - Management |9 6937 | ||
| 700 | |a Parvatiyar, Atul |9 6938 | ||
| 700 | |a Sisodia, Rajendra |9 6939 | ||