Scott, D. M. (2016). The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, and Online Media to Reach Buyers Directly (5th rev. ed.). Wiley India Pvt. Ltd.
Chicago-viite (17. p.)Scott, David Meerman. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, and Online Media to Reach Buyers Directly. 5th rev. ed. New Delhi: Wiley India Pvt. Ltd, 2016.
MLA-viite (9. p.)Scott, David Meerman. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, and Online Media to Reach Buyers Directly. 5th rev. ed. Wiley India Pvt. Ltd, 2016.
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