The Conversation Company: Boost Your Business Through Culture, People and Social Media
Research shows that consumer conversations, client happiness and empowered employees are the pillars of growth in a successful company, but many organizations make decisions that contradict these findings and hamper their prospects of expansion. The Conversation Company will help your organization b...
Đã lưu trong:
| Tác giả chính: | |
|---|---|
| Định dạng: | Sách |
| Ngôn ngữ: | Tiếng Anh |
| Được phát hành: |
New Delhi
Kogan Page Ltd.
2012
|
| Những chủ đề: | |
| Các nhãn: |
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| 020 | |a 9780749464738 | ||
| 082 | |a 658.802 |b VAN | ||
| 100 | |a Van Belleghem, Steven |9 7120 | ||
| 245 | |a The Conversation Company: Boost Your Business Through Culture, People and Social Media | ||
| 260 | |a New Delhi |b Kogan Page Ltd. |c 2012 | ||
| 300 | |a xvi, 271 p. | ||
| 520 | |a Research shows that consumer conversations, client happiness and empowered employees are the pillars of growth in a successful company, but many organizations make decisions that contradict these findings and hamper their prospects of expansion. The Conversation Company will help your organization become a business in which people are the key driver of growth, sharing engaging content and building the company's culture and business objectives. People now expect any brand to have a human 'face' and you need to define a clear set of values for both employees and customers, incorporating them in. | ||
| 650 | |a Management - Social Aspects |9 7121 | ||
| 650 | |a Marketing - Social Aspects |9 7122 | ||
| 650 | |a Social Media |9 7094 | ||