Riezebos, R., & Grinten, J. v. d. (2019). Positioning the Brand: An Inside-out Approach. Routledge An Imprint of Taylor & Francis Group.

Riezebos, Rik, and Jaap van der Grinten. Positioning the Brand: An Inside-out Approach. New York: Routledge An Imprint of Taylor & Francis Group, 2019.

Riezebos, Rik, and Jaap van der Grinten. Positioning the Brand: An Inside-out Approach. Routledge An Imprint of Taylor & Francis Group, 2019.