Positioning the Brand: An Inside-out Approach
Positioning is hot. Not only in the realm of consumer goods manufacturers, but also for other companies, institutions, governments and even individual persons. An explosion of good quality products on the market and targeted media and advertising campaigns has led to an increasing interest from orga...
में बचाया:
मुख्य लेखक: | Riezebos, Rik |
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अन्य लेखक: | Grinten, Jaap van der |
स्वरूप: | पुस्तक |
भाषा: | अंग्रेज़ी |
प्रकाशित: |
New York
Routledge An Imprint of Taylor & Francis Group
2019
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विषय: | |
टैग: |
टैग जोड़ें
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
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समान संसाधन
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Aaker on Branding: 20 Principles That Drive Success
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Positioning The Brand : An Inside -out Approach
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प्रकाशित: (2017) -
Brand immortality
द्वारा: Pringle, Hamish
प्रकाशित: (2009) -
Brand Breakout
द्वारा: Kumar, Nirmalya
प्रकाशित: (2013) -
Branding in a Competitive Marketplace
द्वारा: Baisya, Rajat K.
प्रकाशित: (2013)