Redefining Global Strategy: Crossing Borders in a World Where Differences Still Matter

According to Pankaj Ghemawat, most economic activity - including direct investment, tourism, and communication - happens locally, not internationally. With this book, he offers practical management tools for operating across borders in a semi-globalized world.

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Bibliografische gegevens
Hoofdauteur: Ghemawat, Pankaj
Formaat: Boek
Taal:Engels
Gepubliceerd in: Boston, Massachesutts Harvard Business Review Press 2007
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Omschrijving
Samenvatting:According to Pankaj Ghemawat, most economic activity - including direct investment, tourism, and communication - happens locally, not internationally. With this book, he offers practical management tools for operating across borders in a semi-globalized world.
Fysieke beschrijving:xii, 259 p.
ISBN:9781591398660