The Risk-Driven Business Model: Four Questions that will Define your Company

"Innovation isn't always about new products or services. In fact, many new ideas are realized--and then brought to market--thanks to a disruptive business model that challenges the conventional operating logic of an industry. In The Risk-Driven Business Model, Karan Girotra and Serguei Net...

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Autor principal: Girotra, Karan
Otros Autores: Netessine, Serguei
Formato: Libro
Lenguaje:inglés
Publicado: Boston, Massachesutts Harvard Business Review Press 2014
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