Govindarajan, V., & Trimble, C. (2012). Reverse Innovation: Create Far from Home, Win Everywhere. Harvard Business Review Press.
Citace podle Chicago (17th ed.)Govindarajan, Vijay, a Chris Trimble. Reverse Innovation: Create Far from Home, Win Everywhere. Boston, Massachesutts: Harvard Business Review Press, 2012.
Citace podle MLA (9th ed.)Govindarajan, Vijay, a Chris Trimble. Reverse Innovation: Create Far from Home, Win Everywhere. Harvard Business Review Press, 2012.
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