Buy-In: Saving Your Good Idea from Getting Shot Down
Explains how to effectively present and carry through one's business idea, focusing on the key areas of contention that opponents will offer and detailing how to combat each of them.
Gardado en:
Autor Principal: | Kotter, John P. |
---|---|
Outros autores: | Whitehead, Lorne A. |
Formato: | Libro |
Idioma: | inglés |
Publicado: |
Boston, Massachesutts
Harvard Business Review Press
2010
|
Subjects: | |
Tags: |
Engadir etiqueta
Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!
|
Títulos similares
-
buy in: Saving Your Good idea From Getting Shot Down
por: Kotter John P
Publicado: (2010) -
Advertising and Integrated Marketing Communications
por: Shah, Kruti
Publicado: (2019) -
THE STORY OF PETER PAN
por: BARRIE, JAMES
Publicado: (2003) -
Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling
por: Cespedes, Frank V.
Publicado: (2014) -
HOW TO TURN CUSTOMER SERVICE INTO CUSTOMER SALES
por: KATZ BERNARD
Publicado: (1985)