Buy-In: Saving Your Good Idea from Getting Shot Down

Explains how to effectively present and carry through one's business idea, focusing on the key areas of contention that opponents will offer and detailing how to combat each of them.

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Detaylı Bibliyografya
Yazar: Kotter, John P.
Diğer Yazarlar: Whitehead, Lorne A.
Materyal Türü: Kitap
Dil:İngilizce
Baskı/Yayın Bilgisi: Boston, Massachesutts Harvard Business Review Press 2010
Konular:
Etiketler: Etiketle
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