Buy-In: Saving Your Good Idea from Getting Shot Down

Explains how to effectively present and carry through one's business idea, focusing on the key areas of contention that opponents will offer and detailing how to combat each of them.

Furkejuvvon:
Bibliográfalaš dieđut
Váldodahkki: Kotter, John P.
Eará dahkkit: Whitehead, Lorne A.
Materiálatiipa: Girji
Giella:eaŋgalasgiella
Almmustuhtton: Boston, Massachesutts Harvard Business Review Press 2010
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