Africa's Business Revolution: How to Succeed in the World's Next Big Growth Market
Africa still lags far behind other regions on most key measures. But that's about to change. By 2025 spending by African consumers and businesses will exceed $5 trillion, and by 2035 Africa will have the world's largest urban population and a workforce larger than China's or India...
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Main Author: | Leke, Acha |
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Other Authors: | Chironga, Mutsa, Desvaux, Georges |
Format: | Book |
Language: | English |
Published: |
Boston, Massachesutts
Harvard Business Review Press
2018
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