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The Innovator's Guide to Growth: Putting Disruptive Innovation to Work

More than a decade ago 'The Innovator's Dilemma' illustrated how disruptive innovations drive industry transformation and market creation. This volume extends Christensen's research, demonstrating further how growth-seeking incumbents must develop the capability to deflect disrup...

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Detalhes bibliográficos
Autor principal: Anthony, Scott D.
Outros Autores: Johnson, Mark W., Sinfield, Joseph V., Altman, Elizabeth J.
Formato: Livro
Idioma:inglês
Publicado em: Boston, Massachesutts Harvard Business Review Press 2008
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Descrição
Resumo:More than a decade ago 'The Innovator's Dilemma' illustrated how disruptive innovations drive industry transformation and market creation. This volume extends Christensen's research, demonstrating further how growth-seeking incumbents must develop the capability to deflect disruptive attacks and seize disruptive opportunities.
Descrição Física:xx, 299 p.
ISBN:9781591398462