Blue Ocean Classics
"W. Chan Kim and Renée Mauborgne changed the field of strategy and the language of business forever with their path-breaking "blue ocean strategy," a new model for creating uncontested markets that unlock all new demand and growth. This book brings together three of their classic Harv...
Guardado en:
| Autor principal: | |
|---|---|
| Otros Autores: | |
| Formato: | Libro |
| Lenguaje: | inglés |
| Publicado: |
Boston, Massachesutts
Harvard Business Review Press
2019
|
| Materias: | |
| Etiquetas: |
Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
|
Sea el primero en dejar un comentario!