Sissors, J. Z., & Baron, R. B. (2010). Advertising Media Planning (7th.). Mcgraw HIll.
Chicago Style (17th ed.) CitationSissors, Jack Z., and Roger B. Baron. Advertising Media Planning. 7th. New Delhi: Mcgraw HIll, 2010.
MLA (9th ed.) CitationSissors, Jack Z., and Roger B. Baron. Advertising Media Planning. 7th. Mcgraw HIll, 2010.
Warning: These citations may not always be 100% accurate.