APA-Zitierstil (7. Ausg.)

Belch, G. E., & Belch, M. A. P. (2022). Advertising and Promotion: An Integrated Marketing Communications Perspective (12ed.). McGraw Hill.

Chicago-Zitierstil (17. Ausg.)

Belch, George E., und Michael A. Purani Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 12ed. Chennai: McGraw Hill, 2022.

MLA-Zitierstil (9. Ausg.)

Belch, George E., und Michael A. Purani Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 12ed. McGraw Hill, 2022.