Advertising and Promotion: An Integrated Marketing Communications Perspective
Enregistré dans:
| Auteur principal: | Belch, George E. |
|---|---|
| Autres auteurs: | Belch, Michael A. Purani, Keyoor |
| Format: | Livre |
| Langue: | anglais |
| Publié: |
Chennai
McGraw Hill
2022
|
| Édition: | 12ed |
| Sujets: | |
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