Advertising and Promotion: An Integrated Marketing Communications Perspective
Gardado en:
Autor Principal: | Belch, George E. |
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Outros autores: | Belch, Michael A. Purani, Keyoor |
Formato: | Libro |
Idioma: | inglés |
Publicado: |
Chennai
McGraw Hill
2022
|
Edición: | 12ed |
Subjects: | |
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