Advertising and Promotion: An Integrated Marketing Communications Perspective

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Bibliografske podrobnosti
Glavni avtor:	Belch, George E.
Drugi avtorji:	Belch, Michael A. Purani, Keyoor
Format:	Knjiga
Jezik:	angleščina
Izdano:	Chennai McGraw Hill 2022
Izdaja:	12ed
Teme:	Sales Promotion; Communication in Marketing; Advertising
Oznake:	Označite Brez oznak, prvi označite!

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