Consumer Behavior

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Dades bibliogràfiques
Autor principal:	Schiffman, Leon G.
Altres autors:	Wisenblit, Joseph, Kumar, S. Ramesh
Format:	Llibre
Idioma:	anglès
Publicat:	New Delhi Pearson Education India Pvt. Ltd. 2019
Edició:	12th ed.
Matèries:	Motivation Research - Marketing Consumer Behavior Decision Making - Marketing Ethics Marketing Consumer - Communication Business Policy - Consumer Perception
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

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