Essentials of Services Marketing

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Dades bibliogràfiques
Autor principal:	Wirtz, Jochen
Altres autors:	Lovelock Christopher Chatterjee Jayanta Das Gopal
Format:	Llibre
Idioma:	anglès
Publicat:	Noida Pearson 2019
Edició:	3rd
Matèries:	Service industries - Marketing
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