Marketing research : text and cases
Fundamentals of marketing research The marketing research process- an overview Research methods and design-additional inputs Questionnaire design: a customer-centric approach Sampling methods- theory and practice Field procedures
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Fformat: | Llyfr |
| Iaith: | Saesneg |
| Cyhoeddwyd: |
New Delhi
Tata McGraw-Hill
2003
|
| Rhifyn: | 2nd ed |
| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|
NMIMS Hyderabad -
| Rhif Galw: |
658.83 NAR |
|---|---|
| Copi | Ar gael Gwneud Cais |