Malhotra, N. (2016). Marketing Research (7th.). Pearson.
Cita Chicago (17th ed.)Malhotra, Naresh. Marketing Research. 7th. Delhi: Pearson, 2016.
Cita MLA (9th ed.)Malhotra, Naresh. Marketing Research. 7th. Pearson, 2016.
Atenció: Aquestes cites poden no estar 100% correctes.